Madame Alexander Dolls Wake Forest NC

This page provides relevant content and local businesses that can help with your search for information on Madame Alexander Dolls. You will find informative articles about Madame Alexander Dolls, including "The Fashions of Madame Alexander". Below you will also find local businesses that may provide the products or services you are looking for. Please scroll down to find the local resources in Wake Forest, NC that can help answer your questions about Madame Alexander Dolls.

Alphabet Soup Educational Supplies More, Incorporated
(919) 554-3035
145 Wait Ave
Wake Forest, NC
 
Wj's Toy Stop Incorporated
(919) 453-2869
14460 New Falls Of Neuse Ste 165
Raleigh, NC
 
Hungate's
(919) 792-2824
5959 Triangle Town Blvd Ste 1001
Raleigh, NC
 
Tookie's Toys
(919) 841-4955
6675 Falls Of Neuse Rd
Raleigh, NC
 
Learning Express
(919) 881-4141
4421 Six Forks Rd
Raleigh, NC
 
New Sound
(919) 755-9304
1924 Capital Blvd
Raleigh, NC
 
Tar Heel Toy House Incorporated
(919) 779-6112
3948 Durham Dr
Raleigh, NC
 
Discovery Channel Store
(919) 792-2204
5959 Triangle Town Blvd Ste 1033
Raleigh, NC
 
Backyard Jurney's Incorporated
(919) 787-1880
2408 Lemuel Dr
Raleigh, NC
 
Teach ME Store
(919) 872-2747
6010 Falls Of Neuse Rd
Raleigh, NC
 

The Fashions of Madame Alexander

Written by Kerra Davis   
Tuesday, 01 November 2005 00:00

Just hearing the name of Madame Alexander brings immediate images into the thoughts of doll collectors. “Other” dolls sat side by side in the dime stores and grocery stores of the land, but not the Alexander dolls. By the 1940s and 1950s, they were so exclusive they were displayed in their own glass cases in the doll section of big department stores. These were dolls with the higher price tags. These were dolls made for “looking” … not playing.

The Alexander hard plastic “Cinderella” of 1950 came complete with tiara, necklace and bracelet.What was it about these dolls that made them so different from the many others being manufactured?
It certainly was not their faces. Although beautiful, they basically looked much like the dolls made by other companies. And their bodies were made of the same materials as other dolls of the day. As time passed, the company changed production materials from cloth to composition, hard plastic to vinyl…just like all the other doll producers.

Glenn Mandeville in several of his books about Madame Alexander Dolls gives the question an answer with these words: “The most often overlooked fact is that Madame Alexander was not a doll artist. She was a clothing designer…and to Madame, the dolls, for the most part, were merely the mannequins upon which she draped her dreams.”

Bertha Alexander was born March 9, 1895, in her family’s living quarters located above her father’s doll hospital in New York’s Lower East Side. She and her sisters grew up literally surrounded by dolls. In 1923, they began the Alexander Doll Company, with their specialty being “dainty costumes.” They dressed dolls as they had never before been dressed in America—in gorgeous silks, fine cottons and French voile prints.

During the 1950s, the company produced little booklets that advertised Alexander fashions for dolls. On the back of one such booklet is this description: “Madame Alexander’s Fashions for Dolls are made of the best fabrics obtainable, imported laces and organdies, the finest cottons and flannels. Great care has been exercised in the styling of the doll’s clothes, so that a little girl’s doll reflects the good taste which has been used in the selection of the child’s own wardrobe. Superior fitting and finishing of each small garment assures the little mother of long wear and much pleasure. No frustrating safety pins, but buttons and button holes or snap fastenings make dressing and undressing your doll lots of fun.”

Some of the booklets were issued for named dolls, but other booklets advertised clothing for dolls of three sizes—15 inches, 18 inches and 25 inches. Sometimes a certain style came in more than one color or print. Also listed were lingerie and accessories such as slips, panties, slippers, socks, jewelry and hats.

There were very few character faces manufactured in the Alexander doll line. Most of the dolls through the years and continuing today were like thousands of others. It was—and continues to be—the...

Click here to read the rest of this article from DOLLS magazine